WOMMA Ethics Adoption Toolkit
A Collaborative Ethics Document Library

Sample Documents

Background

Get up to speed on ethics in word of mouth marketing.

Internal Announcements

Download templates to help you educate your fellow employees on your new word of mouth ethics commitment.

Internal Buy-in

Download templates to help you make the internal sell on word of mouth ethics.

Policy Samples

Download templates to help you draft your own company-wide word of mouth marketing ethics policy.

Public Announcements

Download templates to help you publicly launch your new word of mouth ethics program.

Vendor Outreach

Download templates to help you recruit vendors and agencies in your effort to do ethical word of mouth marketing.