WOMMA Events
Upcoming Events
Chicago Cocktail Reception: Networking for WOM Marketers
Chicago, IL
Mark your calendars and roll up your sleeves: WOMMA is hosting a hands-on networking cocktail reception, and you’re not going to want to miss it. We’re taking over the kitchen at Calihan Catering, so not only will you have a chance to sip and chat with your word of mouth marketing peers, you’ll be able to participate in some fun cooking demonstrations while you do it. What better way to break the ice than to learn a new kitchen trick or two?
WOMMA's Annual Research Symposium and Marketing Summit (2008)
Las Vegas, NV
The official event for the word of mouth marketing industry is set to take place in Las Vegas on Nov. 12-15, 2008. More information soon to come.
Past Events
Word of Mouth Marketing University (2008)
Miami, FL
It's something completely new from WOMMA. WOMM-U is a 2-day comprehensive and interactive educational experience built around giving you the real-world knowledge you need to execute exceptional word of mouth marketing programs. WOMM-U is different from any other conference you have ever attended (including previous WOMMA conferences) because of the powerful mix of the theoretical, practical, and hands-on opportunities that will allow you to return to your office prepared to strengthen your existing WOMM programs or begin new ones. Be there May 8 - 9, 2008.
Word of Mouth Marketing Summit (2007)
Las Vegas, NV
The official event for the word of mouth marketing industry is set to take place in Las Vegas on Nov. 14-15, 2007. WOMMA's third annual Summit will address all of the hot topics, current issues, and the latest trends that word of mouth marketers need to know. Featuring more than 50 expert speakers, including Cranium Inc.'s Grand Poo-Bah, Richard Tait, Wommie Award-winning case studies, and all of the best word of mouth marketing know-how.
Word of Mouth Research Symposium (2007)
Las Vegas, NV
Get out your calculators and roll up your sleeves; on Nov. 13, 2007, WOMMA's third annual Research Symposium is once again proving the value of word of mouth marketing. Featuring authors from the WOMMA-published research volume, "Measuring Word of Mouth Vol. 3," including prize-winning papers and a special section on the influencer model, this event is a must-attend for anyone who needs to find the numbers behind their WOM campaigns. Co-located with the Word of Mouth Marketing Summit in Las Vegas, this event helps word of mouth marketers prove ROI, build business cases, and demonstrate the amazing power of WOM.
Word of Mouth Basic Training (2007)
New Orleans, LA
The third installment of WOMMA's original how-to conference series took place in New Orleans April 17-18, 2007. It featured more than 50 expert speakers and two full days of practical how-to instruction and detailed case studies exclusively for word of mouth marketers.
Word of Mouth Marketing Summit (2006)
Washington, D.C.
WOMMA's second annual Word of Mouth Marketing Summit brought together all of the industry's best and brightest minds for two days of intense learning and networking. It took place in Washington, D.C., and featured 70+ speakers; lessons from big brands such as Coke, Dell, and Microsoft; big-name keynotes, including AOL's Ted Leonsis and Mentos' Pete Healy; and more!
Word of Mouth Research Symposium (2006)
Washington, D.C.
WOMMA's second research event, the Word of Mouth Research Symposium featured presentations from 20 fascinating word of mouth research papers. Co-located with the WOMMA Summit in Washington, D.C., it drew the industry's top research experts for a deep discussion of the latest word of mouth data.
WOMBAT 2 (2006)
San Francisco, CA
WOMMA's first how-to conference, Word of Mouth Basic Training, set the standard for word of mouth learning. It took place in Orlando in January 2006 and drew 450 eager attendees for a two-day crash course in word of mouth marketing courtesy of 60+ speakers, four larger-than-life keynotes, and nine expert authors.
WOMBAT 1 (2006)
Orlando, FL
WOMMA's first how-to conference, Word of Mouth Basic Training, set the standard for word of mouth learning. It took place in Orlando in January 2006 and drew 450 eager attendees for a two-day crash course in word of mouth marketing courtesy of 60+ speakers, four larger-than-life keynotes, and nine expert authors.
Word of Mouth vs. Advertising (2005)
New York, NY
Presented in New York during Advertising Week, the theme of WOMMA's Word of Mouth vs. Advertising Conference was "Consumers in Control." The one-day event taught brands and agencies alike how to master the art of word of mouth marketing.
Measuring Word of Mouth (2005)
Chicago, IL
WOMMA's first metrics conference, Measuring Word of Mouth established an industry standard for quantifying word of mouth efforts with a data-packed day of cutting-edge research and analysis.
Word of Mouth Marketing Summit (2005)
Chicago, IL
WOMMA's signature event, the Word of Mouth Marketing Summit was the first ever conference on word of mouth, viral, buzz, and blog marketing. The first Summit took place in Chicago in March 2005 and featured 50+ expert speakers, including word of mouth trailblazers Guy Kawasaki and Emanuel Rosen, who served as conference keynotes.