Give Me a Capital W-O-M

Join WOMMA and member company sponsor Ogilvy Public Relations Worldwide in our nation's capital for a WOM marketing educational extravaganza. We've got the stuff you need to know; and we're bringing it to you.

Agenda
July 24 | Washington, D.C.
7:30 a.m. - 8:00 a.m.	Breakfast
8:00 a.m. - 8:45 a.m.	What is WOM? John Bell, Ogilvy PR, Managing Director, 360° Digital Influence
8:45 a.m. - 9:30 a.m.	WOM Ethics Peter Waldheim, WOMMA
9:30 a.m. - 9:45 a.m.	Coffee Break
9:45 a.m. - 10:30 a.m.	How-to: Online and Offline WOM Malcolm Faulds, Bzzagent, VP of Media Services Leslie Forde, VP, Strategic Alliances, Communispace Corporation
10:30 a.m. - 11:00 a.m.	Case Study Rob Key, Converseon, CEO
11:00 a.m. - 11:45 a.m.	Wrap up Panel and Q&A John Bell, Ogilvy PR, Managing Director, 360° Digital Influence Peter Waldheim, WOMMA Malcolm Faulds, Bzzagent, VP of Media Services Leslie Forde, VP, Strategic Alliances, Communispace Corporation Rob Key, Converseon, CEO
11:45 a.m. - 12:00 p.m.	Why Join WOMMA
Note: Schedule and speakers subject to change.